Grassbox

PROJECT TYPE

Logo Design
Illustration
Website
Product Photography
Brand Collateral

Grassbox is a Canadian start-up offering a hydroponically grown grass potty for pets—a cleaner, more sustainable alternative to artificial turf. Born out of a genuine love for dogs, the product combines eco-conscious design with convenience for modern pet owners.

We developed a brand identity that set Grassbox apart from competitors and reflected the quality and care behind the product. I designed playful custom illustrations, built a welcoming website, created presentation templates, and captured product photography to help launch Grassbox with everything they needed to make a tail-wagging first impression.

Created while working at Him&Her

A animation going through illustrations that support the Grassbox brand
A corgi puppy sitting in a Grassbox
A grid mockup of pages for the Grassbox brand guidlines
A instagram social post of a customer review for Grassbox
A illustration of a large and small dog
The product page for the Grassbox website
A mockup of business cards sitting on grass for Grassbox
A close up image for a hand touching real grass
A close up of the Grassbox logo on the kraft box
A photo of a corgi puppy walking into the Grassbox
A set of playful illustration for Grassbox. Left to right. First is a diagram showing how to set up your Grassbox. Second is a happy pup in the Grassbox. Third is a spray water bottle to keep the grass alive
A set of playful illustration for Grassbox. Left to right. First is a bagged hand picking up a poop. Second is the Grass bring composted. Third is the Grassbox delivered on a doorstep.
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